TI Automotive Adopts TI Automotive Brand For All High-performance Aftermarket Products Produced By Company

TI Automotive Adopts TI Automotive Brand For All High-performance Aftermarket Products Produced By Company

  • Posted by tia_admin
  • On Wednesday November 5th, 2014

LAS VEGAS (November 5, 2014) — TI Automotive, a leading global supplier of fluid storage, carrying and delivery technology, announced today at the 2014 Specialty Equipment Market Association (SEMA) Show that it has adopted TI Automotive as the brand name for all of its high-performance aftermarket products. Previously, the company had manufactured fuel pumps under the Walbro brand name.

“The TI Automotive name may be new to some in the aftermarket, but our products are not,” explained David Barbeau, the managing director of Global Aftermarket for Pump & Module Systems for TI Automotive. “For over 60 years, Walbro products have been synonymous with innovation and performance here in the United States. That same commitment to product performance comes with our move to exclusively use the TI Automotive brand.”

Barbeau pointed out that TI Automotive’s technical and engineering expertise brings OE standards to performance fuel pumps for the aftermarket, with the same level of innovation, quality and performance. He said that’s why the aftermarket industry’s leading brands turn to TI Automotive for the most complete offering of true, OE-quality fuel system replacement parts.

“Our automotive fuel pumps deliver superior flow throughout a wide pressure range, to produce major horsepower gains, unrivaled performance and unmatched durability,” said Barbeau.

Some of the world’s highest performing production vehicles like the Koneigsegg One:1, Dodge Viper, Dodge Challenger SRT Hellcat, Charger SRT Hellcat and Bugatti Veyron feature TI Automotive fuel systems technology.

TI Automotive fuel pumps and modules are designed for quiet, efficient, low-voltage performance and unsurpassed durability. They are specifically engineered to meet the demands of today’s high-pressure, high-flow engines with efficient and robust performance.

With an award-winning product portfolio, TI Automotive has some of the world’s most advanced plastic fuel tank and fuel delivery systems, as well as a wide range of fluid carrying technology for HVAC, powertrain, under hood and under body systems.

For further product information, contact:
Frank Buscemi
Global Communications Director
TI Automotive
248-494-5417
fbuscemi@us.tiauto.com

For further PR information, contact:
Gary McCoy
Public Relations Director
The Marx Group
847-622-7228
gmccoy@themarxgrp.com